VENDOR OF THE WEEK: ŠLAG NA KRAJU

VENDOR OF THE WEEK: ŠLAG NA KRAJU

VENDOR OF THE WEEK: ŠLAG NA KRAJU

“Artistic cakes nurturing an abstract, poetic style.”

We recently wrote an inspiration blog post all about the newest trends in wedding confectionery. As we all have a bit of a sweet tooth and are huge fans of wedding cakes, we thought it would be nice to continue writing about this delicious subject. Honestly, can you even imagine a wedding without a cake? No? Us neither.

In search of a confectioner, one might come across many that look the same offering quite a dull and already-seen-too-many-times product. But this is not the case with our Vendor of the Week. She draws her inspiration from everywhere around her, rather than copying an already seen and done cake found on the likes of Pinterest. We are delighted to present Iva and her brand Šlag na kraju.

Šlag na kraju
Šlag na kraju
Šlag na kraju
Photo by Robert Kale

Each creation is unique and special

Iva started working in confectionery quite spontaneously. All of her life she has been baking cakes for family and friends. At birthday parties, people started asking if her cakes could be bought – and that is where the business idea for Šlag na kraju was born. Two years ago, after graduating from the Faculty of Architecture, she chose to continue doing confectionery professionally, instead of working in an architectural bureau. Today, she has a team of 4 people, including herself, making the masterpiece cakes you can see in the pictures in this post.

Šlag na kraju, literally translated as “the whipped cream at the end”, was eventually born out of the market’s need for slightly different and artistic cakes. They carry foreign trends in decorating, while the flavors remain true to Croatian tradition by avoiding plastics and fondant. When looking for inspiration, Iva turns to art, fashion, nature, flowers, architecture and everything that intrigues the visual senses and in which something beautiful can be found.

For more information visit www.slagnakraju.hr

Chantal Holik

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